Live Betting

FanDuel’s latest campaign rolled out a series of high-energy commercials and social content celebrating the thrill of the game. The campaign consisted of roughly 4–6 hero spots that were adapted into multiple deliverables for broadcast, digital, and social media. I collaborated with a team of 5–10 designers and animators to craft visuals that carried the same dynamic energy across every format. The campaign went live across national TV broadcasts, especially during major sporting events, as well as social platforms like Instagram, YouTube, and Reddit.